“What’s the use of running if you are not on the right road.”
Melissa is a senior marketer with over 15 years’ strategic experience developing and executing integrated marketing plans for both large corporations and independent brands across multiple sectors.
Whether it’s managing key projects or helping shape your strategic vision, Melissa’s approach is about adding value efficiently and achieving return on investment. As well as having experience in traditional marketing methods, Melissa also has specialised knowledge on using some of the new media channels to interact and convert customers into buyers, building brand awareness and long term engagement.
Making the most of a new website project
Website projects have a funny way of starting off as an exciting new step forward for your business but can quickly turn into a nightmare, time-consuming headache. For most, the…Read More
Mixing Art and Science
Mixing Art and Science It's one of the most common functions used within business, yet most of the people talking about it don’t understand it... ‘Marketing'. As a business that…Read More
INNOVATION or NONOVATION
**UPDATE: Since sharing this article through our social channels we have seen a great response from fellow marketers and business owners. The 'nonovators' have now changed most of the similar copy on…Read More